Ullrich is responsible for developing new business models around Ecosystm’s research platform, as well as expanding its network of independent analysts to ensure users only get the most in-depth, expert insights available.
A passionate advocate of disruptive technologies and innovation, Ullrich is a regular speaker at conference and in the media, talking about technology enabled business transformation.
Prior to joining Ecosystm, Ullrich spent over 10 years at research firm, IDC. Starting his career as an analyst, he climbed the ranks to become Managing Director for Australia & New Zealand in 2014, overseeing all sales, research and consulting activities.
Ullrich holds a Master’s degree in Business & Economics, with majors in Industrial Economics, Industrial Management and Marketing. He is a converted rugby fan and keen kitesurfer.
